Case Design Remodeling co-chairman Mark Richardson recently joined Professional Remodeler and Professional Builder magazines as a columnist. Richardson takes a moment to describe the partnership and a vision for the residential construction industry.
Marketing
True to his nature, builder Nick Schiffer immediately said, “Of course we can build a wood dish-drying rack that would drain into the sink,” then set about researching the best way to do it (Photos: Sabrina Cole Quinn Photography).
Features
A craftsman's use of social media puts him on the map
Features
Foreign buyers are playing a significant role in new-home sales and understanding the international nuances of negotiating can help close a deal
Features
Facebook, Twitter, Instagram: Do custom builders need any of it? A web maven offers advice
Silliman Homes model house in the BayHill neighborhood of Orlando, Fla., shows clients what they can expect from the builder's new CitySide program.
Features
Three custom builders undertake the rebranding and repositioning process with quantifiable results.
Features
Word of mouth will always be the holy grail of marketing, but custom home builders can do more to find prospects than just wait for past clients to pass their business card.
Features
Defining and articulating what is a professional in remodeling or new construction is tougher than in some other industries.
Features
Your custom building clients come from all walks of life. But they have one thing in common: They are successful, and they have money. And more often than not, your clients are wealthy because they spend wisely.
Features
Confidence. Such a simple word but also a word that may have more to do with your success or failure than any other.
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Blogs
January 31, 2019
In the fall of 2018, I had the privilege of taking a day to tour two very special companies while I was visiting Copenhagen, and the level of craft and attention to detail evident in their products
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