Marketing



Mark Richardson: How to speak with a remodeling dialect

Mark Richardson: How to speak with a remodeling dialect

Features

To help offset the downturn in home building business, many custom builders have taken on remodeling work during the past few years. A key to success in remodeling is understanding the rules of the game. Custom Builder contributing editor Mark Richardson discusses a few key differences in the language of remodeling versus traditional custom home building.

7 down payment assistance programs that make home buying easier

7 down payment assistance programs that make home buying easier

News

Mortgage rates are low and home prices aren’t showing signs of going up anytime soon. And now state and local governments are stepping in to help many home buyers with their down payments. SmartMoney provides a rundown of seven different down payment assistance programs across the country.

Custom Builder survey defines the demographics of the custom-home market

Custom Builder survey defines the demographics of the custom-home market

Features

New research by Custom Builder magazine provides insights into client profiles, home specifications, and top business challenges. Among the findings: homes are getting smaller, purse strings are tightening, and move-up buyers rule the market. Check out our full report.

Features

Last month, the U.S. Census Bureau released the first batch of the freshly collected 2010 census data of the nation. The big news so far: The official resident population count increased 9.7 percent over the 2000 census to 308.74 million people (the slowest growth rate since the Great Depression), with most growth occurring in the South and West regions, led by Texas.

Features

IBM, GE, and American Express are among the Fortune 500 companies that have implemented “voice of the customer” programs to help create a customer-centric culture. How customer-centric is your company? Take our self-assessment test and find out.

Features

In order to negotiate successfully, custom builders need to educate their clients throughout the construction process — and remember to keep their cool when things go awry.

Features

We interviewed some of the Nationals' gold winners after the January awards ceremony in Las Vegas to learn what they attribute for their success

Features

This knowledgeable sales team is well versed in this community’s varied inventory

Features

Prospecting on the Web became a fresh and effective tool for selling new homes

Features

Confidence, enthusiasm and leaving no lead unturned pays off

Pages

SPRING 2019

This Month in Custom Builder

Products

Fotile's V and W Series range hoods were designed to eradicate harmful cooking smoke.

Features

Tudor-style home with central stone fireplace in the pool house

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