Case Design Remodeling co-chairman Mark Richardson recently joined Professional Remodeler and Professional Builder magazines as a columnist. Richardson takes a moment to describe the partnership and a vision for the residential construction industry.
New Home Sales
New Home Sales
Features
Make sure your new sustainable project receives a fair valuation
Features
Facebook, Twitter, Instagram: Do custom builders need any of it? A web maven offers advice
Features
Foreign buyers are playing a significant role in new-home sales and understanding the international nuances of negotiating can help close a deal
Mark Richardson on selling: 'Embrace it, then master it'
Features
Most successful business people are also masters at selling. Here are three proven approaches for becoming a sales pro.
One with nature: Stunning custom homes that make the most of their natural surroundings
Features
These primary residences were meticulously designed and built to take advantage of views, solar orientation, and natural materials.
The Rise of Pinterest
Features
Given its strong emphasis on visuals, Pinterest might seem like a perfect fit for marketing new homes, but builders should be mindful of their larger marketing strategy before jumping on the Pinterest bandwagon.
Mark Richardson: The Power of Three
Features
By mastering the techniques of the power of three, builders and sales professionals can save time and boost their close rate.
Custom builders share their tricks for sealing the deal with buyers and avoiding conflicts along the way.
Features
Custom builders share their tricks for sealing the deal with buyers and avoiding conflicts along the way.
New homes suffering from too-low appraisals
News
The National Association of Home Builders (NAHB) reported on their blog that flawed appraisals might be preventing home sales.
Ugly houses might be keeping the housing market sluggish
News
The Atlantic poses the question: what if the ugly ones are ruining it for everyone else? They’re talking about dilapidated homes bringing down the housing market in general. Because there are so many foreclosures on the market, many of the existing houses may not have been well maintained or might be dated, meaning they likely aren’t buyers’ first choices.
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Blogs
January 02, 2020
There’s a street in my neighborhood that offers the perfect tableau of old house versus new. On one lot is a home built around 1865.
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