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Leadership

A compilation of HousingZone's articles, surveys, ideas, trends, and tips on leadership for residential builders, remodelers, and architects serving the residential construction industry.


Would You Invest in Your Business?

A brief guide to Gauging Your Business’ Value




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Leadership

Fog, and 7 Tips for Driving Through It

The good new is we have now been through this unprecedented time before

Leadership

Searching for Social Media’s Secret Sauce

Brightleaf Homes is still looking, but the builder has learned some valuable lessons along the way

Leadership

Cannabis Workplace Policy and the Weed Minefield

Builders need skilled labor, but should their workplace policy drop zero tolerance for cannabis and risk taking on more liability?

Backstory

Backstory: Textbook Case of Student Becoming Design/Build Owner

While construction was not in her blood, education and planning lead to success for this Minnesota custom builder

Backstory

Backstory: Riding a Wave to Being a Builder

This is Steve Thomas' story about following your passion to become a successful builder

Custom Builder

Marketing 101: Be the Expert

Rotelle Development gets its brand out there by positioning staff as a resource

Leadership

A Model for Staying Ahead of the Curve

Compo Builders uses a model home as a smart tech showroom

Leadership

Building Relationships on Screen

Meeting in person is key to custom builders’ client relationships, but using virtual meeting tools during the pandemic has its benefits

Leadership

Problem-Solver With A Passion

There's nothing passive about Natalie Leonard's drive to build sustainable affordable Passive homes

Business

Getting Prospects to Pay for It (The Estimate)

A preconstruction process that convinces potential clients to pay for estimating is less about contract language and more about beginning a relationship

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