Customer Service
Customer Service
A compilation of HousingZone's articles, surveys, ideas, trends, and tips on customer satisfaction for residential builders, remodelers, and architects serving the residential construction industry.
Understanding Your Biggest Competitor
You may not think of yourself as a tour guide, therapist, doctor, marriage counselor, or investment advisor. But those are the skills custom builders need in today's market
Custom Builder
The Power of Stories
At the 2023 Jeff Shore Sales and Marketing Summit, we sat down with author, speaker, trainer, and home building sales expert Ryan Taft to explore his thoughts on storytelling, including its role in successful sales and relationship building
Custom Builder
In Business: Modern Design, Compromise, and Money
Custom builder Zane Williams opens up about what it takes to maintain his architectural vision, from handling clients and staying true to his fluid style, to the importance of transparency and how a slush fund avoids awkward conversations mid-construction
Custom Builder
Five Key Spokes of the Business Bike Wheel
Much like a bike wheel depends on its spokes to work effectively, a business depends on its various departments to find success in the market.
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Backstory
An Uncompromising Vision
How one Florida builder maintains a project’s vision and intent from design through construction
Business
Five Steps for a More Seamless Custom Build Process
There are several steps that builders should take when developing a custom home to achieve a more seamless process for customers
Business
Selections Strategy
Collaboration holds the key to a smoother selections process that satisfies both client and builder
Backstory
Backstory: Green Gables Opens Up Every Aspect of its Design/Build Process to Clients
"You never want to get to the next phase and realize somebody's not happy."
Customer Service
Listen Up and Own It
Customers can easily tarnish your reputation with a bad review. Avoid that by holding your company and its people accountable, says remodeler Mike…
Business
Syncing Great Client Expectations
Custom home builders share how managing client expectations can eliminate drama and create a better customer experience
Architecture
Guest Columnist: Expensive Marriage Counseling
Craig McMahon, principal of Craig McMahon Architects, San Antonio writes about how dealing with clients is kind of like marriage counseling.
Business
International Etiquette
Foreign buyers are playing a significant role in new-home sales and understanding the international nuances of negotiating can help close a deal
Customer Service
Are You A True Partner Or Just Another Contractor?
Building a solid, trusting relationship with your clients is the first rule
Leadership
Why Starbucks and The Container Store are laughing at you
Starbucks and The Container Store think you’re a joke. OK… maybe not you specifically. They think your training program is. Laughable. Maybe…